Sony develops new “RGBW Coding” and “HDR Movie” functions

Sony has successfully developed new stacked CMOS image sensor technology that realizes higher image quality and superior functionality in a more compact size. The three newly developed next-generation back-illuminated CMOS image sensor models will be the first to utilize this technology. Samples will begin to successively ship starting March 2012.

The recent proliferation of smartphones and other devices has increased casual shooting opportunities and there is demand for the evolution of cameras to be able to shoot in a diverse range of settings. In particular, consumers want to easily take pictures in low light conditions or those with both low and bright lights. Sony has incorporated its two newly developed models with its unique “RGBW Coding” function which enables high-sensitivity shooting even in low-light conditions and its “HDR Movie” function which can capture images or video across a broad dynamic range of low-light to bright-light conditions.