Twenty-eight percent of digital camera households own digital photo frames. Only 15 percent of digital camera households owned one in 2007. Not surprisingly, high income households are much more likely to own digital frames than lower income households. Just 12 percent of households earning an annual income under $30,000 own digital frames compared to almost one-third of households earning an annual income of $75,000 or more.
Digital cameras are now present in the majority of U.S. households and consumers are looking for the accessories to go along with them. Once the cameras are obtained, digital frames are a great way to creatively display the pictures taken. Consumers can view and show off multiple sets of images without having a computer handy and without making a whole stack of prints.