Sony debuts Video On Demand powered by Qriocity in Japan

"Video On Demand powered by Qriocity" is a premium streaming video service, which allows users to choose from box office hits from NBC Universal International Television Distribution, Paramount Pictures, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment LLC, and Warner Bros. Entertainment Inc. In addition, Japanese studios will offer select animation titles with early window exclusivity, as well as popular movies.

Initially, hundreds of titles will be available with more films to be added on a regular basis. Rental prices for HD content will range from 500-1000 yen while those for SD content will range from 350-700 yen. In addition to Sony 2010 and 2011 network-enabled BRAVIA® TVs "Video On Demand powered by Qriocity" will become available across a variety of Sony’s network-enabled devices.

Qriocity is an entertainment network service platform that connects many of Sony’s network-enabled devices and allows consumers to enjoy high quality entertainment across multiple devices. Via Qriocity, Sony will deliver a variety of digital entertainment content and services that are "powered by Qriocity", including video, music game applications, and e-books over time. Through these services, and in combination with its networked devices, Sony aims to bring new and exciting entertainment experiences to customers.