Shutterfly acquires ThisLife to power future photo solution

In the coming months, Shutterfly will layer ThisLife’s technology onto its platform to enable richer storytelling and easier product creation. Consumers will be able to safely and easily preserve, organize and share their memories, regardless of where photos are stored — from Facebook to Picasa to mobile phones. ThisLife’s intelligent organization platform offers features like facial recognition and presents photos and albums in an elegant timeline for convenient sharing and product creation. ThisLife’s employees, including founders Andrea and Matt Johnson, will join Shutterfly.

The ThisLife platform also includes mobile capabilities for the iPhone and iPad. By leveraging the recent acquisitions of Photoccino and Penguin Digital, Shutterfly is building the next generation, fully integrated, platform agnostic solution for organizing, storing, sharing and creating physical and digital products from the web or mobile devices.

"Since 1999, Shutterfly has made it easier for consumers to be more creative with their memories," said Jeffrey Housenbold, President and CEO of Shutterfly. "The combination of ThisLife’s best in class cloud organization and storage solution with Shutterfly’s award-winning product creation paths, uniquely positions Shutterfly to be the leading full service solution for storing, organizing, and sharing life most important memories."