Initially, the acquisition will have limited impact on Shutterfly revenue, but will enhance the company’s enterprise and consumer product innovation, design and printing capabilities, the company said.
“As Shutterfly continues to grow, we are making additional strategic investments in our manufacturing footprint focused on providing our customers with innovative, high quality personalized products while efficiently scaling and managing our costs,” said Jeffrey Housenbold, President and CEO of Shutterfly. “We are excited to combine R&R Images’ product innovation and expertise in premium, flexible printing with Shutterfly’s manufacturing scale and infrastructure to enhance our capabilities and continue delighting our enterprise clients and consumers.”