Seven new AgfaPhoto cameras at PMA

The AgfaPhoto Optima 830UW is ideal for diving, hiking and skiing. The extra sturdy, but lightweight digital camera is an ideal companion on the go, delivering a great performance in every one of your favorite sports and activities. It can be used for diving up to a depth of ten meters (33 feet) and, needless to mention, also takes pictures in the rain. The camera is also fit for winter, because it is frost-proof up to a temperature of -5°C (22°F). Even a fall doesn’t throw the AgfaPhoto OPTIMA 830UW off balance, as it is shockproof for a fall from a height of one meter (3.3 feet). The AgfaPhoto OPTIMA 830UW comes with a built-in image stabilizer, which guarantees that real-life action shots don’t get blurry. Taking unique souvenir photos of ski trips and sleigh rides is a cinch. For this purpose you may also want to use the panorama function, which is ideally suited for wide views from mountain peaks. With the included software “Zoner PanoramaMaker”, it’s easy to make great 360-degree shots on your computer. And to show the fun with so much outdoor action, there is the “Smile Detection” function, ensuring the right focus just when everyone is smiling.

The AgfaPhoto Optima 830UW has a 2.5-inch wide TFT display, with 3X optical zoom, 8 mega pixel resolution, high photo sensitivity of up to ISO 1600, and 21 scene mode programs, such as underwater or night shot modes. The camera leads the pack not only with its technology, but also with its sporty silver metal casing.

The AgfaPhoto Optima 830UW is available immediately for $349.95.

Optima cameras in a slim-design housing

The Optims1438m is featuring a wide-angle lens, the Optims 1338mT a touchscreen display and the Optima 8328m comes with a PASM mode.

The AgfaPhoto Optima 1438m is equipped with a 32mm wide-angle lens. This means that the photographer can capture large areas in small interior spaces or on sightseeing tours. A selection of 23 scene modes permit the flexible adjustment to each situation. The Optima 1438m comes in an attractive metal housing and presents a ten-megapixel CCD sensor, a 4x optical zoom and a 3" display.

The AgfaPhoto Optima 1338mT is equipped with a touchscreen display, adding a whole new level to meaning of ‘easy operation’. A gentle touch of the large 3" display is all it takes for the user to access the intuitive user interface. 24 scene modes such as Night shot or Sports offer optimal settings for most sceneries. For fans of YouTube, the AgfaPhoto Optima 1338mT has another special highlight: Any recorded video can immediately be saved in the YouTube format for a convenient upload to the portal. The Optima 1338mT has a ten-megapixel CCD sensor and a 3x optical zoom. The slim metal housing looks slick and emphasises the lifestyle character of this AgfaPhoto camera.

The AgfaPhoto Optima 8328m is the right choice for ambitious photographers. Its PASM mode enables parameters such as aperture and shutter speed to be manually adjusted. Just like the OPTIMA 1338mT, the camera additionally permits videos to be saved in YouTube format. An eight-megapixel CCD sensor, a 3x optical zoom and a 2.7" display round off the features of the Optima 8328m.

The cameras in the AgfaPhoto Optima range feature automatic "Face detection" of up to eight faces. The "Smile detection" function ensures that the camera captures the shot just at the moment when the smile happens. The picture stabiliser reduces shaking on shutter release. All OPTIMA cameras are equipped with a rechargeable Lithium-Ion battery, support the SDHC memory card format and can be used as a video camera.

The AgfaPhoto Optima 1438m is available for $209.95, the Optima 1338mT for $199.95 dollars and the Optima 8328m for $139.95

AgfaPhoto sensor 830s and 530s digital cameras with new shutter technology

The red sensor button, which was already used in 1969, revolutionised the photo world. It quickly became a trademark of the manufacturer. The red dot of the brand-typical shutter button has become an element of the AgfaPhoto logo. Today – as then – it stands for simple operation, reliability and optimal picture quality.

AgfaPhoto now presents the first digital cameras with the sensor shutter button. "Whilst in many design-orientated cameras there is the constant introduction of ever smaller shutter buttons, we place great store on the sensor technology for simplicity and user-comfort", says Michael Roessler, CEO at plawa. "The design of the AgfaPhoto digital cameras is "Made in Germany"".

The shutter button of the AgfaPhoto sensor 830s and 530s has a 14mm diameter, being clearly larger than most shutter buttons on current digital cameras. The full area of the finger tip lies comfortably on the shutter button and reduces shaking. The AgfaPhoto sensor cameras distinguish themselves further through their compact build and classic design vocabulary. At only 120g in weight (without memory card and batteries) they are very practical. A 2.4-inch TFT display helps to focus the subject and display captured pictures. Voice recording and video recording are also possible.

Both models are equipped with a modern CMOS sensor. The AgfaPhoto sensor 530s has a five-megapixel resolution and a 3x optical and 8x digital zoom. Its bigger sister, the AgfaPhoto sensor 830s, offers an eight-megapixel resolution and a 3x optical and 5x digital zoom. The Face Tracking Function helps to automatically set optimal exposure of faces. Even under bad lighting conditions,

the camera’s maximum sensitivity of ISO 800 ensures good picture quality. There are twelve scene modes and nine photo frames to choose from.

As of today, the new AgfaPhoto sensor cameras are available in black, bronze, rosé and royal blue. Supplied in the package are a camera hand strap, pouch, two AA batteries, a USB cable, plus driver software. The AgfaPhoto sensor 830s and sensor 530s are available for $89.95 and $69.95.

High Definition for hobby film-makers

The AgfaPhoto DV-5580Z combines video, photo and sound recording in a convenient and lightweight body. The compact format and the adjustable swiveling display make the camera suitable for a broad range of tasks.

The AgfaPhoto DV-5580Z records video in high definition, with a maximum of 1440 x 1080 pixels and 30 frames per second. The energy-saving CMOS sensor with a resolution of 8 megapixels delivers high-resolution still images while preserving battery power. The 5x optical zoom lets you capture images from a greater distance as well. And when using the optional 4x digital zoom, you can get even closer to the subject. A digital image stabilizer reduces blurring. For shooting in low light conditions such as dark interiors, the camera is equipped with a video light. You can play back the captured images directly on your TV screen using the included TV cable. The images are played back on your PC or HD TV with a HD resolution of 1920 x 1080 pixels.

With a weight of only 162 g (5.7 oz) and a size of just 12 cm x 6 cm (5” x 2.5”), the AgfaPhoto camera fits into any handbag. It has a 2.5” TFT LCD display and nine different programs: automatic, portrait, night, sports, landscape, sunrise, beach/snow, spotlight and manual.

You can take digital photos in JPEG format with a resolution of up to 8 megapixels (interpolated). The camera saves video recordings in MPEG4 format (H.264) on SD or SDHC memory cards with a capacity of up to 8 GB. The power is supplied by a rechargeable lithium-ion battery with a high energy density characteristic.

As of March, the AgfaPhoto DV-5580Z will be available for $249,95 . Included in the package are: USB and AV cables for connection to a PC and TV, YPbPR video cable, lithium-ion rechargeable battery, battery charger, carrying bag, headphones and software CD.