Ricoh announces CX4 compact camera

The new CX4’s evolved image-sensor-shift image stabilization reduces blur on average by the equivalent of about 3.7 EV—3.7 shutter-speed stops—for improved performance under dim indoor lighting and at high zoom ratios.

The camera also offers a new “subject-tracking AF” autofocus system that automatically tracks your subject, ensuring that photographs are in focus and correctly exposed whenever you choose to release the shutter. You’ll find this feature indispensable for moving subjects and close-ups.

In addition, Ricoh has further developed features designed to enhance the photographic experience, including a “night landscape multi-shot mode” that combines four exposures into a single photograph for reduced image noise, and a “creative shooting mode” that brings out the artist in everyone with soft focus, cross process, and toy camera effects. With portability enhanced by a newly-designed body featuring molded curves that make it easier to slip the camera into your pocket, the CX4 compact digital camera represents another advance in Ricoh’s philosophy of designing “A tool you will want to use every day.”