PMA reports flat February consumer spending

The opening of more than 800 new drugstores in 2009 seems to be the main driver behind the continuous growth in the retail channel share and decline in the online channel share,” says Dimitrios Delis, PMA director of Marketing Research. With the absence of significant price changes at retail (see the April 2010 Online Print Price Report), the home channel is maintaining its share. Statistics from the The NPD Group Inc. showed overall camera sales dropped 14 percent in February 2010. Overall demand for digital cameras decreased 14.3 percent in February. The PMA Monthly Printing and Camera Trends Report, available exclusively to PMA members, provides timely insight into the printing and camera purchasing behaviors of consumers. PMA also translates the camera sales data from NPD Group into year-over-year trends on both a monthly and year-to-date basis.