The campaign includes print ads, shelf talkers, postcards, posters, envelope stuffers, email blasts, and web banners.
The campaign material, which can be downloaded and printed, “is just another way PMA+ does the work for you,” says Laura Covey, executive, PMA Membership Sales and Services. “Our entire PMA+ program is a result of listening to our members and fulfilling their needs.” Those members in the PMA+ program (or nonmembers interested in joining) can contact the PMA Membership Department at 517-788-8100 or at support@pmai.org.