In making this unique service available, Noritsu aims to offer users of the Sony Cyber-shot cameras the opportunity to create prints in a size that cannot be made with home printers. Furthermore, retailers that offer this service will gain the advantage of broadening their service menu to include a new print service available only at retail, and this is sure to spark interest, which will result in more customer traffic. the company said. This service is scheduled to be provided in Japan from early September, with 300 shops across the country initially participating. According to a press release, Noritsu plans to expand this service to other shops in Japan as well as to other parts of the world.