HP Indigo 7500 purchase Bolsters GlobalSoft Digital Solutions’ Advanced Marketing Offerings

The six-color press provides the capacity needed to stay ahead of double-digit revenue growth in GlobalSoft’s suite of turnkey, web-to-print collateral products, including brochures, corporate ID materials, retail in-store signage and personalised direct mail.

A Universal Finishing Interface (UFI), developed in collaboration with Lasermax Roll Systems, connects the 7500 and its workflow to an automated Job Description Format-enabled in-line or near-line postpress environment. As third-party equipment manufacturers develop new UFI-compatible solutions, Petro anticipates he will decrease turnaround times and costs to the point where he can also shift medium-run monochrome jobs from his toner web presses to the HP Indigo 7500.