The HP Indigo 10000 Digital Press maintains all the capabilities distinct to the HP Indigo portfolio in a wider format, while crossing over into traditionally offset markets. The unit debuted at drupa 2012 and underwent beta testing at 10 PSPs across the globe beginning in September 2012. Many of the beta customers, including Courier, Pureprint Group and Sandy Alexander, are considering adding a second unit, HP Indigo said. The installation of production units is expected to start this month.
Precision Printing, for example, is using the press to create personalized, localized and on-demand photo books, in addition to packaging and marketing pieces that it could not produce on its B2-format offset presses. The company also optimized the positioning of smaller formats on B2-sized sheets to multiply the amount of prints the press can produce in one run.
“PSPs constantly look to improve productivity, expand capabilities and diversify applications to deliver more value as well as higher quality products to clients,” said Alon Bar-Shany, Vice President and General Manager, Indigo Division, HP. “The HP Indigo 10000 is delivering on its promise to change the economics for our customers by helping them produce a broader range of applications that allows them to increase their profitability.”