Hasselblad announces a single manufacturing centre

“We plan to implement strategies to provide our customers with the premium quality service they expect from Hasselblad,” commented Hasselblad CEO Dr. Larry Hansen. “In this case, we believe this is best achieved by managing this vital element of our business in the future from a single centre in Sweden. As a result, our deliveries will be more efficient and turnaround times for customers across the world will be reduced. Regrettably this relocation means we had to make redundancies in Copenhagen but we ensured resources for providing the neccessary customer service.”

Hasselblad also plans a move from its current Copenhagen administrative HQ to new modern premises closer to the airport in August. Dr. Hansen said: “Our old building has served us well in the past but now it’s not really fit for our purposes in the 21st century. Our new high-tech premises, complete with international standard conference facilities and a more convenient location, provide us with the ultra-modern offices we need for the future.”