The organizers of IFA, the global trade show for consumer tech and home electronics, have reinforced their intention to hold the fair as a physical event fro September 3 to 7, 2021, in Berlin, Germany. According to a press release, global brands have expressed a strong desire to present their innovations and inspiring industry insights in the German capital. The list of supporters include famous names from the health tech, home appliances, consumer electronics and imaging industry.
“We are overwhelmed by the extremely strong commitment of our partners”, said IFA Executive Director Jens Heithecker. ”This demonstrates the high interest of the industry in presenting their innovations to IFAs global media community live in Berlin. Together with our international retail partners, we want to prepare the recovery and rebound for the time after the lockdown.”
From the imaging industry, insta360, the specialist in innovative 360° cameras, highlighted the importance of IFA for its global business: „We love coming to IFA each year and showing people how much fun you can have with an Insta360 camera”, said Max Richter, Marketing Director. „Can’t wait to share some new tech at IFA 2021!”
„It will be fantastic to personally exchange news, discuss business, present exciting products and experience the wonderful world of Consumer Electronics at IFA 2021”, added Jörg Hempen, Vice President International Sales of the German accessory specialist, Hama
Want to stay in the loop? Register with our World of Photo newsletter, and receive the latest news articles regularly.
