Fujifilm launches instax mini 90 Neo Classic

The instax mini series enables users to write messages on high quality, credit card-sized photos immediately. The mini series has been popular among teenage girls and women in their early 20s. The new instax mini 90 Neo Classic targets not only women – previously the key target for instax – but now also men. Its premium, feature-rich camera design will attract camera enthusiasts who desire additional features and control over their picture taking. The instax mini 90 offers not just additional features but also improved picture taking quality. The camera detects the lighting conditions and automatically adjusts the flash and shutter speed to optimum settings.

The instax mini 90 Neo Classic offers a variety of shooting modes new for instax. These include the double exposure mode in which 2 images are produced on 1 film sheet by pressing the shutter twice. The bulb mode keeps the shutter open (10 seconds at longest) allowing night views and light trails to be clearly photographed. Using these shooting modes will enable users to produce artistic instax creations. There is also the macro mode which allows short-distance photography at the press of a button without attaching a closeup lens like previous instax models. A kids mode is best suited for photographing kids, pets and other fast moving subjects due to a fast shutter speed. Finally, the party mode allows the subject and background to be photographed clearly even in dark rooms and settings. Other shooting modes and settings are available to help the user capture the perfect instax photo. The instax mini 90 Neo Classic offers even more photo opportunities than previous instax cameras to enjoy greater creativity.