"drupa 2012 could sound the bell for a trend reversal and with that once again prove its global importance as a leading trade fair and trendsetter in the publishing industry." In the next four weeks until the registration deadline on 31 October 2010, the drupa team in Düsseldorf is expecting a final spurt before the waiting list opens in early November.
The structuring of the 19 exhibition halls according to the individual industry focal points will begin early next year after analysis of all registrations. Exhibitor approval will then take place in August 2011. Simultaneously the professional supporting programme with its cornerstones drupa innovation park, drupacube, Highlights Tours and Compass Sessions will be developed in collaboration with the cooperation partners. Worldwide visitor promotion will begin in the summer of 2011.