CES launches next decade of innovation

“The innovations unveiled this week at the 2010 International CES brought new optimism and opportunity to our industry and the global economy,” said Gary Shapiro, president and CEO, CEA. “This show exceeded expectations with its innovation, optimism and excitement. What a great way to kick off the new decade.”

Cutting-edge technology trends wowed crowds throughout the 2010 International CES show floor including advancements in 3D technology, mobile DTV, tablets, netbooks, eReaders, apps, connected TVs, embedded internet technologies and green technology. Major innovations creating a buzz from CES included the Android OS, Lenovo’s IdeaPad U1 Hybrid, Microsoft’s Project Natal and Sprint’s 4G network.

“The 2010 CES featured a record number of new exhibit areas on the show floor highlighting cutting-edge technology trends that will redefine our industry,” said Karen Chupka, senior vice president, events and conferences, CEA. “The iLounge Pavilion included 100 companies and featured the latest apps and accessories for iPod, iPhone and Mac products – the largest display of its kind in CES history – and areas such as Living in Digital Times unveiled the next generation of innovation for consumers of all demographics.”

In addition to the innovative gadgets, the 2010 International CES featured dynamic keynote addresses from industry leaders including Microsoft’s Steve Ballmer, Ford’s Alan Mulally, Intel’s Paul Otellini, Nokia’s Olli-Pekka Kallasvuo, Qualcomm’s Dr. Paul Jacobs and Hisense’s Zhou Houjian.

More than 250 conference sessions took place over the four days of the 2010 CES spanning industry topics ranging from distracted driving to social media. The new conference program focused on entertainment content, Up Next at CES, featured content industry executives and actors Richard Dreyfus and Jason Bateman, who announced DumbDumb, a sponsor-driven advertising and production company.

At show close, preliminary registration figures indicate more than 120,000 industry professionals attended the 2010 International CES, up from the 2009 CES which hosted 113,085 verified attendees. International attendance also increased over the 2009 CES by more than 1,000 attendees. More than 5,000 reporters, analysts and bloggers attended the show, generating significant global media coverage of the 2010 CES. CEA conducts an independent audit of International CES attendance and the final verified figures will be released in the spring.

The 2010 CES welcomed government officials from the U.S. and around the world, including U.S. Chief Technology Officer Aneesh Chopra, Federal Communications Commission (FCC) Chairman Julius Genachowski and FCC Commissioners Meredith Atwell Baker, Mignon Clyburn and Robert McDowell. Some 100 other government officials attended CES.

The 2010 International CES was a celebrity-filled event with entertainment and sports figures on the CES show floor, including Taylor Swift, Lady Gaga, Dr. Dre, Drew Carey, P.Diddy, Tommy Lee, Joba Chamberlain, Prince Fielder, author James Patterson, Bette Midler and CBS Sportscaster James Brown.