Canon announces mirrorless exchangeable lens camera

The EOS M utilizes Canon’s Hybrid CMOS AF system to deliver fast autofocus speed for both photos and videos. The camera’s Full HD Movie mode includes Movie Servo AF for continuous autofocus and tracking of moving subjects. Located on the CMOS sensor itself, the Hybrid CMOS AF system combines phase-difference AF and contrast AF for operational stability, speed and precision. The Movie Servo AF function on the EOS M is enabled by default which keeps images on the rear screen in constant focus, even before the shutter is pressed. This continual focus makes for sharp video capture in a snap or to help reduce shutter lag when shooting still images. The camera employs three AF methods for video and photos, Face Detection & Tracking AF, Multi-Point AF for automatic selection and Single-Point AF, where users select one of 31 AF points. Through the camera’s touch-panel operation, subject recognition and tracking is engaged at the touch of a finger, allowing users to track subjects accurately and focus on intended subjects with ease. In addition to subject tracking, the touch-panel LCD allows for simple, intuitive operation, menu navigation and touch features making it easy to shoot video and photos.

Thanks to Canon’s new Stepping Motor (STM) technology, the newly announced M-series lenses remain silent while focusing, helping users only capture the sound of the scene. The EOS M also features manual audio level control to 64 levels, a built-in stereo microphone with a wind filter and an attenuator function to reduce audio distortion in extra loud situations. The EOS M records MPEG-4 AVC H.264 video as an .MOV file in a range of NTSC and PAL professional frame rates, including 1080p Full HD video at 30p (29.97), 24p (23.976) and 25p, 720p HD video at 60p (59.94) or 50p and Standard Definition video at 30p (29.97) or 25p.

The EOS M also includes Picture Style settings – including custom Picture Styles – when shooting video, allowing users to adjust color settings the same as when shooting still images. The camera also includes Canon’s Video Snapshot mode for an easy way to record and create a fun highlight reel that can be easily shared. Video Snapshot mode combines a series of short video clips into a single file, all in-camera. Through the camera’s touch-screen controls users can delete, cut or re-order the clips in-camera for quick and easy editing.

Along with the EOS M, Canon is also introducing two new lenses with the new EOS M mount. The EF-M 22mm f/2 STM has a great capacity for gathering light with and, with the camera’s APS-C image sensor, provides beautiful bright images and background blur for both video and stills. For more focal range versatility, Canon is also introducing the new EF-M 18-55mm f/3.5-5.6 IS STM.

In addition to the two lenses, any of Canon’s EF and EF-S lenses can be used with the EOS M with the optional Mount Adapter EF-EOS M. The EOS M camera’s strong magnesium and stainless steel frame provide the durability and rigidity to support the full line of EF and EF-S Lenses in a lightweight convenient design. Using the adapter allows the camera to be fully integrated into the EOS ecosystem of lenses, adding creative options and versatility to this powerful camera.

The EOS M comes with the new compact and lightweight flash unit, the Speedlite 90EX, which is capable of coverage for 24mm wide angle lenses (35mm equivalent) with maximum guide numbers of 30 feet (9 meters) at ISO 100. The flash unit can be controlled wirelessly for creative multiple flash shoots and uses the standard Canon EOS hot shoe mount for compatibility with all EOS DSLR cameras and PowerShot digital cameras that include a hot shoe.

The EOS M Digital Camera will be available in September in Europe and in October in the US. Lens bundles vary in different regions.